The latest design trends point towards the use of Google Fonts within a website. Google believes that everyone should be able to bring quality typography to web pages and applications, so they made it easy to implement Google Fonts. A year ago StudioPress began using Google Fonts in our themes. We choose to use them over other font sources such as Typekit primarily because they were free — which allowed our customers to easily use them without having to pay. After all, we felt that showcasing an elegant look on a demo site but requiring folks to purchase a font would be an incredibly bad user experience. So we made it easy for our customers by integrating Google Fonts into our themes.